NB.: The video does not need to feature the specific bicycle model but gives a general indication of the type of bicycle.
Our concept of “Smoother is Faster” began with our FSR suspension, and through the Roubaix, we quickly applied it to the road. 15 years and 6 Paris-Roubaix wins later, that concept’s spiraled into a complete obsession for designing the fastest machine on the cobbles, with each iteration bringing more speed, control, and capability. And the new Roubaix is our fastest and most capable yet, for everything from the Hell of the North’s cobbles to your hometown favorites.