About S-Works
Do you weigh your coffee beans with a carbon fiber scale before brewing? Do you use words like "proprietary" and "torsional stiffness" to describe your toothbrush? Do you find yourself racing co-workers up the stairs completely unbeknownst to them? If so, you're in good company. S-Works is the pinnacle of everything we're capable of. No expense is spared, no ideal too abstract, no design too extreme. An accountant from finance once told us we needed to rein in spending for S-Works development; he walked back upstairs with a black eye. Not that we have anything against bean-counters of course, they're some of our best customers. More importantly, S-Works is where innovation and design are pushed to the limits. It has to be though; when our R+D team is composed of riders like Mark Cavendish, Craig "Crowie" Alexander and Christophe Sauser, the stakes are pretty high. Above all else S-Works is a standard; if it's not the best, it gets tossed aside. Our dedication is relentless, some would even say borderline obsessive. We're not offended though, they're probably just the ones that we beat up the stairs.
MTB
Lucky for us some of our mountain bike testers just happen to be World and Olympic Champions like Christophe Sauser, Jaroslav Kulhavy, and Aaron Gwin. With talent like that helping push the limits of what's possible on the trails you can rest assured every ounce of performance has be squeezed into all the S-Works mountain bikes we make. From Enduro, to XC, to All-Mountain, to Downhill we took care of the tech stuff so all you need to do is concentrate on going faster.
Road
Whether it's hunting for glory on the Champs Elysees, or thrashing for the county-line sprint you better believe every S-Works road bike has been engineered for the task. When ten grams can be saved on a seatpost, we push it to 15. When three additional watts can be salvaged on a new headtube design, we make it five. We're committed to getting the absolute most out of these bikes because, at the end of the day, we're out there racing them too.
Accessories
Look good AND have specifically engineered performance benefits? Sounds like a no-brainer. S-Works equipment benefits from the same level of intense dedication to performance that our bikes do. It creates a seamless package on the bike that has the singular focus of helping make you the best rider you can be. Of course it doesn't hurt that the stuff also looks pretty awesome too.
Performance Road - Have you met Fred? He's an amiable enough fellow, albeit decidedly misguided when it comes to the finer nuances of "cool". Not to worry though, we've got you covered. The S-Works line of products not only look great, but provide next-level performance to ensure you only have to concentrate on riding faster. Speaking of faster, the new S-Works Evade helmet offers you the aerodynamic advantage of a TT helmet without sacrificing on ventilation or comfort. Helping to keep all that fast on the tarmac are the new S-Works Turbo Tires, featuring our proprietary Gripton compound, which offer the speed and traction the Omega Pharma - Quick Step team demands. It's a cohesive package of elite-level products that will help take you to the next level and ensure no one will ever "accidentally" call you Fred.
XC - Cross-Country is synonymous with lightweight equipment and ultimate efficiency, but it is possible to look cool going fast—we promise. So, yank those cotton balls from your nose and check out our all-new S-Works XC shoe. It is unmatched in comfort, fit, and power transfer to the pedal, plus features the super-dialed BOA closure system. Breaking news: taping tubes and tools to your ultra-spendy XC bike is bush league. You can ditch that bad habit and simply run the SWAT MTB Kit, which allows you to carry ride essentials on the new Epic or Stumpjumper, eliminating your bulky hydration pack crammed with years of "Dooms Day" supplies. The sleek kit features innovative gadgets to make your life easier, such as the Top Cap Chain Tool, plus the cage-mounted SWAT Box to hold a CO2, levers, multi-tool, tube, and the trail treats of your choice.
